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Followup formulas (artificial milk for infants over 6 months of age) are specially adapted to the needs of infants 6 to 12 months of age

Followup formulas are completely unnecessary and are specially adapted to the needs of the formula companies' profit margins. They also are part of a marketing strategy which tries to get around restrictions on the advertising of artificial baby milks directly to the public (widely disregarded in any case). In Europe now, there are special formulas available for the toddler (1-3 years of age).

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